We build and leverage relationships between your brand and customers, so more Mums know, love & trust your brand.

Mumpower continuously invests in understanding how mums buy, to productise the most efficient solutions to accelerate her journey with your brand. Our growth marketing solutions shapes and strengthens brands, increases brand advocacy and boosts your sales. We empower your consumers to make informed buying decisions.

100% Satisfaction Guaranteed.

Reach 6.8 Million Australian Mums via our vast network of:•
• 2,000+ Mum Influencers, TikTok and content creators 
• 20,000+ Mums on our interactive market research panel

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Areas of expertise

We offer bespoke solutions and popular industry initiatives including the Bloggers Brunch™ and white papers. Tap into our specific skill sets for project-based partnerships, or gain an edge using our entire library of resources with retainer representation, across the following divisions:

Market Research Hub

Are you developing your business and marketing strategy based on assumptions? ‘Knowledge is Profit’ Data Insights uncovers profitable opportunities. Drive your growth by knowing the facts.

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Influencer Marketing

Do you need super-fast brand momentum? These Fast and Impactful Influencer Marketing results are done for you. Collaborate with creators across every medium. Be seen. Be heard. Be bought.

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Influencer Events

Keen to influence with maximum impact? Our proven events formula inform (inc. Bloggers Brunch) and empower the gatekeepers with direct access to millions of Australian mums so more mums know, love and trust your brand instantly.

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Product Reviews

Product reviews will make or break your next sale. Access raving fans to Rev-Up your reviews at scale with our unique system. All done for you.

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UGC

Mums trust User Generated Content (UGC) from customers just like them. Fill your content calendar with compelling content that both informs and moves Mums to buy.

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Custom Growth Plan

Be sales ready. Our bespoke, long-term programs deliver a powerful combination of our winning solutions. Be the brand force with maximum influence.

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How Mumpower works with brands

Are you ready for transformative results?

Book a complimentary 15-minute exploration session to see if Mumpower’s solutions are right for you.

In this session we will:

  • Discuss key goals and market opportunity
  • Assess your biggest roadblock
  • Workshop a roadmap to power your brand forward
I’m ready for results – Let’s chat

300+ happy customers and brands.

See real results. View case studies below or contact us for more info.

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“Any brand who wants to be successful needs to get on board, or be left behind.”
“We got 10 x the ROI – IN SALES. this has been a massive boost for us”
“This market research was fundamental – It was the backbone of all the decisions that we’ve made
“This whole campaign was super easy and professionally managed
“Our goal was to educate and change the way Mums view our brand and we were given the platform to accomplish that!
“We’ve done baby shows. We’ve done baby fairs. We’ve done EVERYTHING. THIS is the best thing we’ve ever done
“A fantastic opportunity for Catch. We are coming back next year
“We weren’t expecting this much coverage!
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