What is user generated content

What exactly is User Generated Content (UGC) and why every successful marketing campaign needs it!
Bloggers Choice Awards… Winners

Hape toys with the competition – Taking out the Bloggers Choice Awards.
Bloggers Brunch Brand Reveal!

Mumpower is super excited to be hosting the hottest brands and, facilitating great partnerships with unmatched networking opportunities.
How to stay ahead of social media trends

Social media is taking the world by storm and it is important that brands are on top of this constantly evolving space.
Bloggers Brunch is Back!

Australia’s premier Influencer Marketing event is BACK and headed to Melbourne!
Are you ready for a CleanLIFE?

Mums changing the world one CleanLIFE wipe at a time!
Reach Mum influencers with events

Keen to engage with Australian Mum influencers who are pregnant or with a new baby? Or perhaps, you want to host an Influencer Marketing Event to connect with Australian Mums. Read on.
5 sales and marketing strategies to reach more Mums

Get ahead in Q1, 2023 with these 5 proven marketing and sales strategies to reach more Mums.
Are Australian Mums On TikTok?

Are Australian Mums on TikTok? The answer is a resounding YES. But as a marketing platform, is the ROI worth it?
Mumpower announced as AiMCO award finalist

AiMCO Award 2022 Finalists announced. Mumpower recognised for Best Family and Parenting Campaign