Influencer Events2024-05-02T05:27:28+00:00

Influencer Events

Our Influencer Marketing Events are a proven way to unite offline audiences with online creators. Fast track brand awareness and brand advocacy so more mums know, love and trust your brand. Through product activations and live education experiences, you are best placed to influence and empower the gatekeepers with direct access to millions of Australian mums.

This includes:

“The Bloggers Brunch had a DIRECT impact to our sales!”

Bloggers Brunch.

Launch with Impact and create highly leveraged relationships via personal direct access to up to 80 Influencers with collectively 2 Million reach at Australia’s Premier Influencer Marketing Event. Whether you have a new brand, or an existing one with a new campaign, this is the fastest proven way to access more Mums.

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Themed Experiences. 

Looking for a laser-targeted access to creators obsessed with your category? Our proven Bloggers Brunch concept has now expanded to limited-edition themed events. Share the stage with a curated group of complimentary brands for a targeted event experience that unites specific influencers with a theme or category that directly relates to your space. Think Baby Essentials, Food Fiestas, Home Haven (and more in store!)

Enquire now for our exclusive calendar.

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Bespoke Events.

Do you want to host a bespoke event for local influencers, TikTok creators and social fans of your brand to celebrate your products, create buzz and convert that into powerful mum to mum advocacy critical to a brand success? Learn more about how brands like Medela benefit from a curated influencer marketing event. Our long term experience in this space means our events are 100% proven to dazzle your audience and leave a high impact impression.

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Most popular Bespoke Event packages include:

  • Overall event consultation & project management
  • Secure 20-26 well-aligned influential attendees to attend
  • Post event brand exposure, including a min 20 pc social coverage
  • Press release prepared and shared with 8 media
  • MC services


Why would I be involved in a Mumpower event rather than doing it myself or through an event agency?2024-03-25T05:11:09+00:00

Our expertise in holding events that resonate with our vast mum-network and beyond to provide extraordinary ROI and organic coverage, is something that is unique to Mumpower!

Mumpower holds Australia’s longest-running influencer event (Bloggers BrunchTM) and this powerful formula using best practice in end to end event management is replicated with our bespoke event services for brand partners.

Whether you need help curating a guestlist of best-fit creators, sourcing venues, on-the-ground operations, MC talent, promotion or executing post-event campaigns, Mumpower can support you every step of the way.

Check out how Medela benefited from Mumpower’s bespoke event services.

Do you have a rate card?2024-03-25T05:11:43+00:00

As every brand has varying goals, we develop custom solutions that will deliver the best ROI and ensure you get the results you expect. We’ve got options for different budgets, from invite lists through to full event management and we’d love to chat through your needs – contact us directly or book a 15 minute discovery call.