“The research was the backbone of all the decisions that we’ve made. It’s given us a new lease on life. It’s allowed us to take a mature product, in a mature industry and space and given us an opportunity to refresh and revitalize.”
The Essential Intel Toolkit
This 83 page report explores current trends, stats and facts about Mums purchasing habits and what’s influencing her to buy. Receive intel, advanced support tools, checklists and templates to shape your roadmap. Be across what today’s Mums want and get your brand on the front foot.
A comprehensive quantitative and/or qualitative analysis uncovering usage & attitudes for your brand, a competitive review, opportunity evaluation. And your next steps action plan. Unlock sales opportunities, debunk assumptions and gain certainty why Mums are/not buying your product.
This elite level of multi-faceted research leverages your Brand Growth Stimulator research to also include an NPD Assessment, facts-based media/publicity story ideas and full approval from the Mums involved, to repurpose their feedback on social. Maximise and amplify ROI to leave no stone unturned as you increase sales.