“The research was the backbone of all the decisions that we’ve made. It’s given us a new lease on life. It’s allowed us to take a mature product, in a mature industry and space and given us an opportunity to refresh and revitalize.”
Knowledge for Profit.
Looking for clarity around Mums and her buying behaviour? On demand Team Masterclasses and vital industry market research reports explore current trends, stats and facts about Mums’ current purchasing habits and what’s influencing her most. Be across what today’s Mums want to make business and marketing decisions with certainty.
Important retailer meeting coming up you need to pitch for? Unsure if your NPD has legs? This entry-level research assignment is crafted to speed up and scale your sell-in by giving you and key stakeholders evidence of market demand for your product. A winning program that opens the door to sales and validates the most profitable opportunities for growth, fast.
A comprehensive quantitative and/or qualitative analysis identifying usage and attitudes for your brand. Walk away with a competitive landscape review, opportunity evaluation, Net Promoter Score, NPD review, success checklist and growth action plan. Unlock sales opportunities, debunk assumptions and gain certainty why Aussie Mums are or are not buying your product.
Find out how Springfree Trampolines used our research insights to jumpstart sales.