Australian Mum Media Groups, Mum Bloggers and influencers
Mumpower collaborates with thousands of Mum influencers in Australia and New Zealand, who collectively reach Millions of Mums. Here’s a run down of micro influencers and bloggers we’re celebrating this month.
Common marketing services explained
Learn more about the most common marketing services and if they are right for you. If you are looking for marketing support this is your starting point.
How the Bloggers Brunch amplifies influencer marketing
Mumpower delivers the Australia’s Premier influencer Marketing event, the Bloggers Brunch throughout key capital cities, where leading brands and leading influencers take centre stage.
7 Steps to Covid-friendly influencer marketing campaigns
With lock down, Mum shopper habits changed overnight. Which meant successful influencer marketing campaigns changed just as quickly…
7 steps that will maximise ROI
We recently reached out to our vast network of 2000+ influencers to find out how they are navigating this new online landscape to provide you with the strategies to optimise your influencer marketing results.
Research Insights: Facts about working with influencers today
Do you know how the role of Influencers promoting brands has changed at the moment? If not, that’s okay, we have your back.
5 strategies for influencers to attract brand collabs post COVID-19
Staying connected is more important now as we adjust to a new normal in our society. However, just because we are physical distancing, doesn’t mean we have to be socially distant…. Here are 5 strategies for influencers to implement today and attract more collabs post COVID-19.
Australia’s Best Influencer Marketing Event
You might have been. You might have heard. This is why influencers attend Australia’s Premier Influencer Marketing Event
The ‘Markle Sparkle’ Selling Power
Is Australia ready for the Meghan ‘Markle effect‘ to take the baby industry by storm?
The Power of Pester Power
There’s are reason juggernauts like Woolies and Coles invest in child-driven sales promos such as Stikeez and Disney Words. Kids have overwhelming influence over what Mums buy and clever marketing to kids results in Millions of dollars; not only for kids products.