Common marketing services explained
Learn more about the most common marketing services and if they are right for you. If you are looking for marketing support this is your starting point.
Uncover Mums Shopping Trends During Covid-19
Discover Mums shopping trends in 2020 since Covid-19. This is the most comprehensive market research consumer report combined with real life brand case studies and growth opportunities.
Latest trends for Australia Made products
Is your brand Australia Made, designed in Australia, or boasts a local link? If so, this is your time to shine.
Shopper behaviour and purchasing trends of Australian Mums
Did you know what your customers are thinking, feeling or even saying about your brand, competitors, or industry? If not, that’s where Mumpower comes in.
7 steps that will maximise ROI
We recently reached out to our vast network of 2000+ influencers to find out how they are navigating this new online landscape to provide you with the strategies to optimise your influencer marketing results.
Research Insights: Facts about working with influencers today
Do you know how the role of Influencers promoting brands has changed at the moment? If not, that’s okay, we have your back.
5 strategies for influencers to attract brand collabs post COVID-19
Staying connected is more important now as we adjust to a new normal in our society. However, just because we are physical distancing, doesn’t mean we have to be socially distant…. Here are 5 strategies for influencers to implement today and attract more collabs post COVID-19.
7 Step Plan to Increase Your Value Proposition
With dynamic factors of today effecting purchasing behavior, it is more than likely that marketing initiatives you had previously adopted with success will not be generating the market response that you are used to. What now?
How Green Brain Language Boosts Sales
Who would have thought there’s business lessons behind the new Tim Tam flavours? (hang in there, we’re going somewhere with this)
School Holiday Spending. Where Is The Money Going?
Christmas is around the corner. Below, learn more about the buying mindset of Mums during holiday seasons. Check out easy hacks to capitalise on!