Back to School Shopping Habits
NEW research on how consumers intend to plan and buy for the 2023 school year now available
4 in 5 Mums Feel Judged
Why do so many Mums feel judged? Who is judging them? And what are they being judged about? All is uncovered in this new market research..
How Many Mums In Australia?
The most common questions asked relating to Australian Mums are all here, from how many Mums are there to how many births and more.
Australian Households Respond to Reserve Bank
Australian Households heeding Reserve Bank reminder to cut back spending
Australian Mums Today Market Research
Australian Mums Today” is a new market research study about Australian Mothers after a tumultuous few years.
Christmas Shopping Trends 2022
Christmas 2022 is fast approaching. Here are the forecasted shopper trends you need to know
Nielsen ROI Report 2022
Here are the three key takeaways for Mum centric brands from the Nielsen ROI Report 2022
Hot 30 Brands Mums can’t live without
We celebrate the brands our Mumshopper network buys time and again – are you on the list?
Top 10 Most Popular Product Hacks making #mumlife easier
Straight from the mouths of Mums, these are the most popular products taking just a bit of the pain away from the every day!
Australian Mothers in charge of spend
What percentage of the household buying decisions are left to Mums?