FAQ
Brands often make costly decisions based on assumptions about their customer, or what worked a year ago. Buying behavior is constantly shifting – whether it is coming out of a pandemic or facing economic challenges – so it is crucial to realign with today’s consumers. We help our clients uncover Mums’ buying journey and brand perception to confirm what would be the fastest and smartest way to drive sales, stay ahead of their competitors and truly understand their customers.
Check out how market research propelled Springfree trampolines success.
Unlike generic market research agencies, we only concentrate on Mum-shopper behaviour so we have insights and trends that are transferable across industries. Plus, other agencies don’t have their own vast network of Mums that are ready to go – we do!
We offer a range of market research solutions including quantitative (ie. online surveys) and qualitative research (ie. focus groups). Reach out to find out what solution is best for your brand.
From our network of over 20,000 mums, we select a targeted group based on the best fit for your campaign.
As every brand has varying goals, we develop custom solutions that will deliver the best ROI and ensure you get the results you expect. We’d love to chat through your needs – contact us directly or book a 15 minute discovery call.