November 18, 2022
For those of you unfamiliar with the Bloggers Brunch, here are some frequently asked questions to bring you up to speed!
Overview
Bloggers Brunch 2023 Influencer Event – what you need to know
After a mini pandemic induced pause on events, we are excited to announce that the Bloggers Brunch Influencer Marketing Events are back for 2023 and beyond.
For those of you unfamiliar with the Bloggers Brunch, here are some frequently asked questions to bring you up to speed!
First of all – What is the Bloggers Brunch?
The Bloggers Brunch is Australia’s Premier and Most Trusted Influencer Marketing Event that brings together Australia’s favourite Mum Influencers and the hottest brands that speak to Mums.
The Bloggers Brunch started way back in 2011 and since then, it has attracted hundreds of corporations that are excited to build relationships with Mum Influencers who in turn collectively talk to millions of other Mums – their customers! The events have attracted thousands of influencers who choose to attend for a fun day out with their peers, networking with brands they may wish to work with in future.
The Bloggers Brunch is the brainchild of Mumpower and is ultimately designed and curated to fast track relationships between Influencers and Brands in an inspiring day out.
Who attends the Bloggers Brunch?
The guests of the Bloggers Brunch are a mix of Mum Influencers and Creators that largely speak to other Mums. The guests are micro influencers, nano influencers – including all the rising social media stars of the future. The guests attending either have an Insta profile, or manage a robust Facebook group, or have a traditional blog, or are TikTok creators – and many of them manage multiple social media profiles. The influencers and creators often specialise in creating content around their interests such as food, beauty, fashion, parenting, out and about, home, diy, craft and everything in between!
Who exhibits at the Bloggers Brunch?
The Bloggers Brunch attracts a complete mix of brand categories from Baby, Children, Family, Home, Services, Retailers, Fashion, Beauty and everything in between! Brands are either household brands – or the upcoming brands to watch! Here are an example of the type of brands that attend
I’m an influencer, can I buy tickets to the Bloggers Brunch?
The Bloggers Brunch is free to attend – but it is an invite-only experience. Mumpower’s goal is to be the perfect match-maker between brands and Influencers, therefore, guests are selected based on how well suited they are to the brands exhibiting. The good news is that if you are an influencer on Mumpower’s radar, you will have priority access. Join our network
I’m a brand, can I buy tickets to the Bloggers Brunch?
The only way a brand can participate is as a Brand Event Partnership. If the brand is a good fit and the category is available, there is an investment to participate. Contact us if you’d like to learn more.
What happens at the Bloggers Brunch?
The Bloggers Brunch is like a speed dating session – ON STEROIDS! You can expect to do a lot of networking, product trials, eating and some fun interactive experiences. Walk away inspired, informed and empowered!
When is the next Bloggers Brunch?
The Bloggers Brunch events are happening in 2023 and 2024. If you are an influencer and want to be the first to find out more, be sure to be a part of our network. If you are a brand and want to enquire about strictly limited brand partnership availability – get in touch.
