Sydney it's YOUR turn - The Bloggers Brunch is coming!

Overview

After the resounding success of the Melbourne event earlier this year, Mumpower is thrilled to announce the triumphant return of the Bloggers Brunch^TM   to Sydney due to overwhelming demand. This much-anticipated event is scheduled to take place on Friday, 20 October, bringing together an esteemed group of retail brands, alongside 80 influencers and content creators who collectively speak to 2 Million consumers.

The Bloggers Brunch^TM  is not just an event; it’s a thriving, interactive influencer marketplace where brands and content creators in the Mum-centric space forge meaningful relationships in real time. With its vibrant and engaging atmosphere, this event serves as a hub for fostering connections and collaborations that resonate within the Mum community to ultimately educate and empower the wider landscape of consumers who turn to these voices for recommendations.

Among the returning brands we are excited to welcome back Smash, Russell Hobbs, Remington, Britax, BIBS, CleanLIFE, Gaia, Tooshies, and Hape Toys. These brands have been an integral part of previous events, consistently delivering quality and innovation that resonates with our diverse audience.

In addition to the returning favourites, we are proud to introduce several new brands that will be joining us in Sydney. FUNBrellerz, Stork Nest, Stuck on You, Number Blocks and Kanoodle are set to captivate the attention of the influencers with their unique products and new and exciting activations.

Christie Nicholas, the founder of Bloggers Brunch^TM  and Managing Director of Mumpower, said she is excited to showcase a new and fabulous variety of brands that span from lifestyle and parenting to play and education:

“We are thrilled to bring this event back to Sydney, following the tremendous success we achieved in Melbourne earlier this year. The enthusiasm of our returning and new brands mirrors the excitement of our Sydney network, and we look forward to fostering meaningful connections between our brand partners and the New South Wales content creators.”

Since 2011, the Bloggers Brunch^TM  has cultivated connections with more than 400 household brands and a multitude of influencers and is Australia’s most trusted and longest running influencer marketing event. Its impact extends beyond the event, empowering a wider network of consumers to make informed purchasing decisions.

Long-time Mumpower collaborator Kristie Morrison @meet.the.morrisons said:

“Since the Bloggers Brunch I have formed great partnerships with many brands including BIBS with beautiful new baby products and some inkless print sets on their way- all due to the Mumpower networking!”

About

Mumpower fast tracks growth for Mum-centric brands. With a vast network of Mum Influencers, TikTok creators, Media and Market Research and Product Review Panelists, we keep the world’s most powerful consumers at the centre of the conversations and empower more Mums to know, love and trust your brand.  

For more information contact us HERE